Created by Edison Paraiso, KAUFFER is an up-and-coming clothing brand based in Toronto, ON. September 2023, he dropped his first edition of fitted hats. With much success, Edison hopes to craft and create more in the future and push KAUFFER beyond the GTA.
The goal was to create a custom logo that can be used across various mediums (social media, clothing, packaging, etc.).
While this project is still ongoing, I have continued to practice my communication and ideation skills with the client. I took the time to understand what the client wanted and ensured the client was involved with the whole process by collaborating with him. Through many iterations, the client was satisfied with the results and hopes to continue to work together in the future.
Images By: Matthieu A.A & Edison Paraiso
